GRAPHIC DESIGN, ILLUSTRATION, CREATIVE THINGS
Non-Profit & Philanthropic Work
If you can, give your time to a non-profit—heck, give a lot of time. Service has been a core value in my life, instilled by my parents and carried into my career. Each year, I dedicate time to pro-bono work for causes I’m passionate about, collaborating with local and international charities doing incredible work. From planning fundraisers to designing marketing materials, social graphics, and more, I love bringing big ideas to life for good causes. Need a creative hand for your non-profit? Let’s make something great together—reach out!
Life Is Why x Chinese Laundry
For the American Heart Association x Chinese Laundry Life is Why campaign, I crafted a comprehensive visual suite—spanning email, web banners, and social ads—to drive awareness and fundraising. Bold, strategic design turned impact into action. For more agency work visit nolanfolk.com/agency
Cause:
Maji Safi
Clean water practices in rural Africa
Maji Safi, a Boulder-based non profit, works to build strong local programs in rural Africa to educate and build social confidence surrounding water and hygiene. The organization being primarily focused on promoting well-water use, cleanliness and health education, to stop the spread of disease.
Needless to say, the stopping the spread of Covid -19 became a key focus of Maji Safi. The organization got in lock-step with promoting community education in rural Africa to try to prevent even greater community spread. I was tasked to design and layout a brochure, that was to be distributed in mass across Tanzania.
The Challenge: In March 2020, the Covid-19 pandemic posed a severe health risk to the communities Maji Safi serves. The brochure needed to meet strict government criteria while remaining accessible despite language and literacy barriers. Strong visuals and clear charts were essential.
The Outcome: I worked with leadership to design an A4, 8-page Swahili pamphlet and a large-scale poster outlining Maji Safi’s water solutions and education initiatives. Ensuring clarity and accuracy through close collaboration, the materials were prepared for wide-scale distribution upon Tanzanian ministry approval—an incredibly humbling project.
Maji Safi’s commitment to community empowerment is truly inspiring. Learn more and get involved: majisafigroup.org
Cause:
The Wild Animal Sanctuary
Roar for Wildlife Fundraiser
Part of a design for change program, one task required us to create a campaign that had real measurable results for a good-cause. As a Colorado resident and nature lover, I decided to focus my energy on raising funds for the Wild Animal Sanctuary of Colorado. After getting in touch with the Wild Animal Sanctuary staff and getting some perimeters and some of their fundraising goals for the remainder of the year.
The challenge: Create a fundraising campaign within a 6 week period that solicited to younger/new donors to help in their current (then) current campaign for purchasing land for the "Wild Refuge."
The outcome: From December 2017 - January 2018 I individually headed up a fundraising effort The Roar For Wildlife Campaign. Over the campaign, I created several dozen unique graphics, t-shirts, and other products and held in-person fundraisers. Raising a total of $10,579 dollars and got over 200 unique donors to contribute.
In approaching this campaign, I wanted to create several different avenues people could learn about, or get involved. One important component was to create a landing page for my campaign, to help legitimizize, measure my campaigns efforts. The website was created to directly link visitors to The Wild Animal Sanctuary in order to donate. This helped streamline the donations and helped me track the analytics of the campaign. The Roardforwildlife website became an instrumental resource allowing folks to visit and research the cause while saving me and the Sanctuary valuable time!
Doing non-profit work in the past, I've learned that having a "Boots-on-the-ground" approach is always beneficial. Making physical posters, shown here, and other printed collateral as well as holding a few small in-person info/donation events really helped shares, donations, and awreness for the Wild Animal Santucary and my campaign. Overall, the campaign was a roaring success!
Social media played a key role in tracking the campaign's success. I created a variety of vibrant and illustrative FB and IG posts either directing viewers to the campaigns or Sanctuary's website, as well as posts that featured a "text-to-donate" option. The daily posts created measurable interest and became a widely shared feature.
